Latest news
As a leading company in variety management, we want to keep you informed of important news within our industry and our company. Below you can read the most recent news items:
Wednesday 08 October 2025
KANZI® unveils new brand identity and campaign as new crop hits European shelves
As the new European apple season begins, KANZI® enters an exciting new chapter. At Fruit Attraction in Madrid, the brand revealed its refreshed identity and launched the Power To Go! campaign, an energizing concept designed to boost visibility and engagement across global markets.
Large banners featuring the new campaign decorated the entrances to the halls where KANZI®’s international partners exhibited, making a bold statement to the global fresh produce community.
